Want more deals? Visit CNN Underscored’s Guide to Black Friday for wall-to-wall coverage of the best discounts to be found during the biggest shopping event of the year.
Black Friday is just around the corner, but many fashion deals are already here. From designer clothes, to trendy accessories, to practical gifts like outerwear and socks, the seasonal sales have fashion finds for everyone on your list (including yourself).
Whether you want to get all your holiday shopping done at one store — major retailers like Macy’s and Nordstrom have ongoing sales to beat the rush — or are looking to find something special from a smaller brand, we’ve found the best Black Friday fashion deals to shop now. Featuring bestselling styles, editor-approved labels and some of the lowest prices we’ve seen this year, check out the top holiday fashion sales (and our favorite pieces) ahead.
Save on clothes and gifts for men, women and kids and babies during Macy’s Black Friday Early Access sale. Along with deep discounts (we’re talking 60% off or more) on apparel for the whole family, there are equally fabulous deals on shoes, handbags and accessories, and jewelry, too. See a few of our current favorite pieces below, or discover more of our favorite Macy’s fashion and home deals here.
Nordstrom is one of our favorite destinations for holiday gifting — and the store has made it even sweeter with its Holiday Deals. Offering up to 60% off until Nov. 29, there are thousands of clothes and accessories on sale for women, men, and kids — even Gen Z. To narrow down your search, find our top Nordstrom Holiday Deals picks here, in addition to below.
Take 40% off men’s and women’s clothes and accessories with code OHJOY through Nov. 24. From new-in styles to already-discounted sale items, the early Black Friday savings are full of gems. Including Madewell’s bestselling denim and assortment of comfy, cozy sweaters, there are savings on wardrobe essentials that’ll get you through this season and beyond.
With the promo code, you can take an extra 40% off the sale price of this bestselling sweater. It comes in five colors and plus sizes, and looks great with a beanie, too.
We love these chic, vintage-inspired jeans for the office or everyday. But if flared isn’t for you, Madewell has wide-leg, straight-leg and plenty more silhouettes to choose from.
Adidas’ clothes, shoes and accessories for men, women and kids are up to 70% off through November 26. From hitting the gym to hitting the streets, you’ll find sporty essentials like sneakers, hoodies, track pants and more.
Rock the three stripes for 40% off and grab these classic sneakers. They come in 27 colorways, and many of them are on sale. Adidas also has dozens of the Stan Smith sneakers on sale, too.
Lightweight and water-resistant, this running jacket will keep you protected from wind and light rain.
Keep the kids looking fresh — this comfy three-stripe hoodie is 70% off.
UO Rewards Members get 25% off sitewide for Black Friday through Nov. 28 — if you’re not already a member, it’s free to join. Home to trend-driven styles for women and men, plus home and beauty goods, Urban Outfitters has plenty of pieces to eagerly unwrap this holiday season. Don’t miss its gift guides and sale section for more ideas, too.
UO Rewards members can hop on the cargo pants trend and save $20 on each pair — they come in five colors.
These Barbiecore clogs are cute and comfortable with a platform heel. Choose from the other seven colors if pink isn’t your thing.
A soft and cozy layer for the season, this monochrome fleece jacket will keep him warm.
Parade’s Black Friday sale officially starts Nov. 24, but you can sign up for Early Access and shop the deals now. The gender-inclusive intimates and apparel brand is offering 30% off all orders, with 40% off orders of $125+ and 50% off orders of $250+. Parade will also be holding its first-ever Lighting Sale, where select bestsellers will be 70% off, with styles changing every 24 hours. Plus, you can also grab free gifts with your purchase throughout the Black Friday sale, so keep an eye out for promo codes on the website.
Save $4 on Parade’s bestselling underwear. We tested them and love how the soft briefs never dig in and sit at a comfortable mid-rise.
Read our review
Hill House Home is spreading cheer during its annual sale with 30% off sitewide with the code 30FORYOU. Known for its ultra-comfy, ultra-cute nap dresses, the brand has tons of prints and silhouettes to choose from. With seasonal styles in velvet and plaid, you can save on festive new arrivals and monogrammable gifts, plus pajamas for the whole family. You can also take 30% off of luxe sheets and bedding with the code, too.
Printed with Hill House’s whimsical botanical patterns, the Hotel Robe is just the right amount of oversized and absorbent.
Through Nov. 28, get early Black Friday savings on Cuup’s editor-approved intimates. With $38 bras and $8 underwear, you can save on favorites like The Plunge bra and seamless modal thong.
Save 44% on Cuup’s bestselling Plunge bra — it was one of our favorite styles we tested since the comfy mesh is nearly invisible underneath clothes.
Read our review
A great everyday option, The Bikini undies are another one of our favorites. They’re made from soft modal and can sit high or low on the hips.
Stacked with on-trend designers like Ganni, Staud and Zimmermann, Shopbop is offering 25% off qualifying items. A great place to search for your holiday party look, a cozy sweater to gift to your BFF or luxury gifts for under $100, there are pages and pages of giftable finds. In addition to its 25% off for Black Friday, Shopbop has a robust sale section where you can find even deeper discounts (up to 70% off) on clothes, shoes, bags and more. Plus, if you’re an Amazon Prime member, you can log in with your Amazon credentials for free shipping and returns.
Use the code to take $136 off this festive mini dress that features an asymmetrical hem with fringe detailing.
It’s rare to find an it-bag on sale, so you’ll want to grab this trendy mini bag while it’s still available and $138 off, or check out Jacquemus’ other colors and styles on sale.
There are plenty of under-$200 deals that you can take 25% off of, including this trendy cropped cable-knit sweater vest.
Buy something you’ll wear year after year, like a classic pair of Chelsea boots. This pair features welt stitching and a rubber lug sole to brave any weather.
New VIP members can take 80% off of everything and grab two for $24 bottoms through November 29 — all you have to do is create an account. With its flexible VIP membership, you can skip months when you don’t plan to shop and avoid the $55 membership fee. If you don’t skip, you’ll be charged the $55, which unlocks monthly member credits that can be redeemed for any two-piece outfit or item up to $80, online or in-store.
New VIP members save over 80% when buying two pairs of leggings for $24. The Oasis are a fan-favorite with thousands of 5-star reviews a XXS to 4X size range and three lengths.
A selection of Lunya’s super-soft sleepwear and loungewear is up to 50% off until November 28. The brand’s washable silk pieces feel buttery soft and are supposed to keep you at just the right body temperature when sleeping. If you prefer the comfort of cotton, its organic pima cotton loungewear is great, too.
This lightweight set is perfect for hot sleepers — the low-cut back keeps things cool while looking utterly stylish.
The cool-girl activewear shop is offering 30% off all orders of $100 or more sitewide. Shop the holiday edit to find your fitness-obsessed friend a gift, or treat yourself to a new gym set. The retailer carries fashion-forward fitnesswear from newer names like Girlfriend Collective, designer labels like Lacoste and classics like Nike and New Balance.
Two is better than one, so bundle and save even more money when you buy a set. It’s $190 if you buy the bra top and yoga pants separately; they’re marked down to $159 when you purchase them as a set and you’ll save an additional $48 during the Black Friday Sale.
Where performance meets men’s dress clothing, Twillory is taking up to 50% off its fan-favorite button-downs, pants and accessories. Optimized for comfort and functionality, the pieces are made from fabrics that breathe and move with you, don’t require ironing and will always have you looking your best. During its Black Friday sale, you can bundle and save with deals on the Performance Polo, Performance button-downs, Performance Pants and more.
Whether hitting the golf green or heading to work, the Performance Polo will keep you cool. During the Black Friday sale, you can grab two or more for $59 each, which is a savings of at least $30.
Save $28 when you buy two pairs of the Performance Pants, or at least $60 when purchasing three or more for $79 each. They come in nine professional colors, so you can stock up for all of your workweek outfits.
The outdoors brand is offering 50% off tons of men’s apparel, including adventure-ready outerwear, flannels and more. With helpful gift ideas for your outdoorsy friends and family, you’re sure to find a present they’ll love. While you’re there, check out 50% off women’s, kids’ and home pieces, too.
Equipped with a zip-in down liner, this adaptable ski shell is a great winter coat on or off the mountain. You can grab the waterproof and breathable coat for 50% off during the Black Friday sale.
Any mountain man’s must-have, we know you’ll want to stock up on more than one of these soft and warm fleece button-downs — it comes in 16 prints, after all.
Founded by a husband and wife team on a mission to optimize men’s undergarments, Tommy John’s boxer briefs, undershirts and loungewear have become fan-favorite base layers. Offering 30% off sitewide and free shipping on orders of $75+, you’ll want to stock up on these essentials. Plus, they have women’s underwear and loungewear, too.
Because just one pair won’t be enough, shop the three-pack of Tommy John’s bestselling underwear. Made with soft micro modal fabric, these are made for everyday comfort and wear. Choose from two holiday color packs or stick to the basics.
Never worry about bunching or re-tucking with Tommy John’s Stay-Tucked Undershirts. The patented design features a tapered, longer fit that ensures it stays put.
Beloved brands like Steve Madden, Crocs, Dr. Martens, Sam Edelman and more are up to 40% off at Zappos now through Nov. 27. Whether you’re looking for a new everyday shoe, running sneaker, winter boot or vacation sandal, you’ll find it in Zappos’ huge selection of footwear for men, women and kids. And if you didn’t know — the retailer has clothes and accessories on sale, too.
Save $50 on these classic women’s combat boots from Dr. Martens. Additional materials and colors are also on sale.
These men’s tennis shoes — now 30% off — are lightweight and comfy for all-day play.
Grab deals on kids’ shoes, too. These checkered Vans come in four colors (discounts vary) to add some retro style to your little one’s wardrobe.
Nearly everything is on sale during Cole Haan’s Believe in Giving event, which runs until Nov. 26. Select styles are 50% off, while all the other sale pieces are up to 40% off, Including men’s and women’s shoes, handbags and accessories.
It’s officially boot season, so grab yourself a new pair — preferably on sale. This knee-high style is 50% off and has a block heel for added comfort.
On sale for under $100, these leather sneakers look sporty and sophisticated.
With 20% off sitewide and storewide through Nov. 30, save on Koio’s handcrafted women’s and men’s styles. The brand makes some of the most comfortable sneakers, and the minimalist design and high-quality craftsmanship can’t be beat. If you’re lucky, you’ll catch one of its flash deals on select styles throughout its Black Friday sale.
Take $79 off these sleek Chelsea boots made with LWG-certified sustainable leather. The higher heel adds just the right amount of height without compromising comfort.
Black Friday jewelry and accessories deals
From customized charms to on-trend bracelets to fine jewelry, Baublebar is offering 30% off sitewide with code BB30 for endless options when it comes to gift-ready deals. They even have cute throw blankets and phone cases to accessorize your home and tech, too.
With a $250 value, you can essentially save 75% when you shop the Black Friday sale. The set comes with four stackable, gold-plated rings that are the perfect dainty adornment.
Get an arm party going with this beautiful 18-karat gold plated chain bracelet with cubic zirconia stones. Baublebar has plenty of bracelets going for $45 and less during its Black Friday sale.
Take up to 50% off sitewide at Sunglass Hut through Nov. 27. You’re sure to find some new shades you’ll love from top brands and designers like Michael Kors, Ray-Ban, Prada, Tory Burch, Oakley and more.
These chic shades are an amazing designer find for under $150. The 30% off makes them even better.
Finding something special isn’t difficult at Catbird — the Brooklyn-based jewelry studio is known for its dainty and beautiful pieces, including stunning wedding and engagement rings. With 15% to 20% off sitewide through Nov. 28, you can save on bestsellers, personalized jewelry and even the experience of getting a Forever Bracelet welded onto your wrist (for in-store customers at Catbird’s New York City and Brooklyn locations). Plus, the shop also carries candles and beauty items that would make sweet stocking stuffers to accompany a jewelry gift.
Say it in gold with this engravable recycled solid 14-karat yellow gold band. For under $200 during the Black Friday sale, it’s a personal and precious gift.
The celebrity-approved piercing and earrings brand is taking 30% off sitewide, plus up to 60% off specific styles, now through Nov. 27. With most styles sold as singles, you can completely customize your ear accessorizing with huggies, hoops, studs and more — or you can save even more when you grab an Earscape set that includes an assortment of best-selling styles.
Perfect on its own or in an ear stack, this minimalist hoop earring is sold as a single or in a pair. The best-selling piece is available in 14-karat gold or rhodium-plated for the ultimate versatility.
Get an assortment of favorite styles with this value set that features one pair of mini pavé huggies, plus singles of cubic zirconia studs and a chic connector chain.